List of articles (by subject) Special
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Open Access Article
1 - Relationship between organizational learning capabilities and organizational innovation in Sabzevar universities: Testing the Mediating Role of knowledge sharing
ahmad mohammadi Hassan Bagheri nia mosavi tayebehThe aim of this study was to investigate the relationship between organizational learning and organizational innovation through the mediation of knowledge sharing between staff and faculty members of Sabzevar universities. The research method, according to how to obtain MoreThe aim of this study was to investigate the relationship between organizational learning and organizational innovation through the mediation of knowledge sharing between staff and faculty members of Sabzevar universities. The research method, according to how to obtain the required data, is descriptive and correlational and specifically based on the structural equation model, which used maximum likelihood estimates with skewness adjustment. The statistical population of this study is the official staff and faculty members of public universities, Azad, Payame Noor, new technologies, non-profit and applied science in Sabzevar. To measure the research variables, three questionnaires with a 5-point Likert scale were used. These questionnaires were distributed among 237 employees and faculty members of Sabzevar universities in a stratified random manner. The content validity of all three questionnaires was confirmed by a number of management experts and specialists and the reliability of organizational learning, knowledge sharing and organizational innovation questionnaires using Cronbach's alpha coefficient was determined to be 0.89, 0.96 and 0.92, respectively. . Data were analyzed by Kolmogorov-Smirnov tests, one-sample t-test, Pearson correlation and structural equation modeling using SPSS25 and LISREL software. Findings showed that organizational learning, both directly and indirectly through knowledge sharing, plays a key role in the rate of innovation in Sabzevar universities. Knowledge sharing also has a positive, direct and significant effect on the level of innovation of the organization. In addition, the findings show that the status of key variables in this study in the study population is not appropriate. Manuscript profile -
Open Access Article
2 - Recognizing and Priority Characteristics of Business Model Innovation Using Meta-Synthesis and Shanon Methods
Zahra Eshaghian حمیدرضا یزدانی Seyed Mohammadbagher JafariNowadays, the importance of nobility has cumulatively grown among increasing competition between corporations and myriad of researchers and managers gravitate towards business model innovation as the guarantor of profitability and persistence. In spite of various models MoreNowadays, the importance of nobility has cumulatively grown among increasing competition between corporations and myriad of researchers and managers gravitate towards business model innovation as the guarantor of profitability and persistence. In spite of various models and frameworks related to business model innovation, no comprehensive model has been proposed so far to recognize and priority characteristics of business model innovation. In order to proposed a framework by systematic literature review of articles indexed in WOS and SCOPUS have been collected and 42 selected articles have been examined, interpreted and eventually combined by means of meta-synthesis method. It was found that the characteristics of business model innovation can be categorized as the overall four frames of innovation in content (including 2 macro-definitions of 1.value chain activities, 2.intra-organizational activities), innovation in structure, innovation in governance and innovation in value capture. Then the importance and priority of characteristics was determined using Shanon method. Eventually, requisite suggestions according to the findings of research have been presented. Manuscript profile -
Open Access Article
3 - Analysis of influential factors on the success of international joint ventures in the tenants of science and technology parks
mohsen moradian Mohammadsadegh Khayatian Ahmad jamaliTechnology units located in science and technology parks need financial resources, knowledge, technology and domestic and international markets to grow. Using foreign joint venture is one of the best ways to get technology units to market. In this regard, this study has MoreTechnology units located in science and technology parks need financial resources, knowledge, technology and domestic and international markets to grow. Using foreign joint venture is one of the best ways to get technology units to market. In this regard, this study has been conducted with the aim of investigating the factors affecting the success of foreign joint ventures with the method of combined research in technology units located in science and technology parks of Tehran province. The statistical population of 225 technology units located in the parks of Tehran province and the time zone of the research is the fall of 1398. In the qualitative part of the research, a conceptual model of the research was developed by reviewing the background and interviewing 11 experts who were selected judiciously using the snowball technique. Then, in the quantitative part, a researcher-made questionnaire was randomly distributed in the statistical population of the research (technology units located in science and technology parks of Tehran province). 147 completed questionnaires were analyzed using structural equation modeling with SmartPLS software. the components affecting the success of foreign joint ventures were identified as the importance of environmental, cultural-behavioral and structural-organizational factors, respectively. In addition, the following components: increasing political stability, increasing the executive guarantee of intellectual property, increasing human resource empowerment, fairer legal structure of partnership, commitment and mutual trust between partners, reputation and previous experience of the trading partner are the most important factors influencing joint venture success. They are foreign from the point of view of technology units. The findings of this study provide scientific and theoretical implications and suggestions for the success of foreign investment in technology units located in science and technology parks. Manuscript profile -
Open Access Article
4 - The Effect of consumer innovativeness, personal characteristics on dairy new-product adoption in Mazandaran cities
Mohsen Akbari mohammad hassan gholizade hamid kazemiNowadays, inventive consumers play a prominent role in the initial acceptance of the new product and the final acceptance of the new product by other consumers who have lower Innovativeness. Accordingly, many companies are seeking to identify the useful variables for th MoreNowadays, inventive consumers play a prominent role in the initial acceptance of the new product and the final acceptance of the new product by other consumers who have lower Innovativeness. Accordingly, many companies are seeking to identify the useful variables for the segmentation of consumers as innovative and adopter consumers. The purpose of this study is to investigate the effect of consumer Innovativeness and personal characteristics on the adoption of new products. In this research, the role of moderating consumer personal characteristics has been investigated on the relationship between consumer innovation and new product adoption. For this purpose, the present study was conducted with a survey methodology strategy, targeting samples of Kaleh products (in Amol, Babol and Babolsar). Accordingly, the data were collected using a convenient sampling method from 398 Kaleh consumers during 1 month. In the end, due to the nature of the causal nature of the research methodology, the results of data analysis through Smart PLS software showed that consumer Innovativeness influences the adoption of the new product and consumer characteristics impacts consumer Innovativeness, and personal characteristics does not have an effect on new product adoption. In addition, the moderation of personal characteristics on the relationship between Consumer Innovativeness and the adoption of a new product, except for "education" was not approved. Manuscript profile -
Open Access Article
5 - Investigation the relationship between implementation of innovation strategies and innovative performance, with absorptive capacity as a mediator variable, in companies located in Technology Park (Case Study: Pardis Technology Park)
razieh basiri abbas samadi rohollah sohrabi Mehdi SaeediThe purpose of this study is to investigate the relation between implementation of innovation strategies and innovative performance, with absorptive capacity as a Mediator variable, in companies located in Pardis Technology Park. The population of the study includes Sen MoreThe purpose of this study is to investigate the relation between implementation of innovation strategies and innovative performance, with absorptive capacity as a Mediator variable, in companies located in Pardis Technology Park. The population of the study includes Senior Managers of the all 65 companies that are located in the pardis technology park. Using census, the entire population size considerd as sample size. Questionnaires were distributed randomly stratified. The criteria of Minbawa et al.'s research were used for individual absorption capacity, the criteria in Lichtenhaler's research were used for organizational absorption capacity, and the questionnaire in Hong et al.'s research was used for innovative performance. Validity and reliability for all questionnaires was confirmed. In order to analyze the data, software SPSS and Smart PLS were used. In analyzing the data, inferential statistical tests results and structural equation modeling is presented. The result of study indicates the meaningful effect of leading innovator strategy and also defender strategy on innovative performance and the meaningful effect Sinaof leading innovator strategy and also defender strategy and imitatore strategy on absorptive capacity. Absorptive capacity is a mediatore variable in relationship between using leading innoatore strategy and innovative performance and aslo it is a moderator variavle in relationship between using defender strategy and innovative performance Furthermore, Investigation of fitting indicators show that the model used in the study is acceptable fitness Manuscript profile -
Open Access Article
6 - Performance Improvement of Hotel Industry through HPWS: Mediating Role of Learning Orientation, Employee Flexibility and Organizational Ambidexterity
iman hakimion organizational performance. Nevertheless, the neglect of the capacity of the mediating variables between this connection is still evident. So, the purpose of this study is to explore the mediating role of learning orientation, employee flexibility and organizational Moreon organizational performance. Nevertheless, the neglect of the capacity of the mediating variables between this connection is still evident. So, the purpose of this study is to explore the mediating role of learning orientation, employee flexibility and organizational ambidexterity capabilities in the above relationship. The data were analyzed using standard questionnaires using PLS software. The results of a survey of CEO and HR managers of 66 three star hotels and higher in Tehran showed that HPWS with impact on learning orientation, human resource flexibility and organizational ambidexterity development, play a significant role in improving the performance of the studied companies in the hotel industry. In fact, it can be argued that constructs of organizational learning, human resource flexibility and organizational ambidexterity play a complete mediating role between HPWS and performance of the studied hotels. Manuscript profile -
Open Access Article
7 - Structural Model Of Mediating role of Organizational Commitment in the Relationship between Organizational Agility and Organizational Intelligence with Organizational Performance
Shiva Habibzade behnaz mohajeran Alireza ghaleei Mohammad hasaniThe present study investigated the mediating role of organizational commitment in the relationship between organizational agility and intelligence with organizational performance. It is a descriptive, correlative analysis using structural equation modeling. Four questio MoreThe present study investigated the mediating role of organizational commitment in the relationship between organizational agility and intelligence with organizational performance. It is a descriptive, correlative analysis using structural equation modeling. Four questionnaires on organizational commitment, organizational agility, organizational intelligence and organizational performance are also used to measure data. Cronbach’s alpha was used to measure reliability of questionnaires which were 0.87, 0.86, 0.93, and 0.86 ,respectively Validity of questionnaires was tested using confirmatory factor analysis. Population of the study includes all the staff of inWestern Branches of Jahad Daneshgahi in Iran. Using Cochran’s formula, a number of 206 samples were takes using single-hop clustering sampling. Data analysis was performed by structural equation modeling using AMOS 22: Results indicate that organizational intelligence and organizational agility had direct causal relationship with organizational performance. Moreover, mediated by organizational commitment, organizational intelligence and organizational agility showed to have indirect causal relationship with organizational performance. Therefor suggested that the managers of the ACECR’s units focus on establishing components of organizational intelligence and organizational agility endeavor to improve organizational performance more than before Manuscript profile -
Open Access Article
8 - Analysis of dimensions and components of innovation ecosystem by Meta-synthesis method
parisa javidaneh parivash jafari hossein vazifedustThe innovation ecosystem plays a valuable role in the development of innovation and entrepreneurship. And the first step to its formation is theoretical and experimental knowledge of this field. Therefore, this paper aims to analyze the dimensions and components of the MoreThe innovation ecosystem plays a valuable role in the development of innovation and entrepreneurship. And the first step to its formation is theoretical and experimental knowledge of this field. Therefore, this paper aims to analyze the dimensions and components of the innovation ecosystem in order to design a framework in this field using the Meta-synthesis of Sandlowski and Barroso models. 438 related articles were purposefully reviewed based on inclusion criteria and finally 42 articles were selected for final analysis. Findings show that Innovation ecosystem framework consists of five dimensions consisting of actors (at the macro level: government, universities, policy makers, geographical and regional environment. At the micro level: micro research institutions, entrepreneurs, customers and investors). Structure (at two levels: 1- Process: life cycle, feedback systems, collaborative competition, dynamic capabilities, environmental and regional factors. 2- Operational: networking, market-oriented, open innovation, multiple innovation models) Relationships and Interactions (relationships: formal and informal networks. Interactions: attracting specialized and complementary capabilities, entrepreneurial orientation to create value) Mode of operation and consequences (strategic: environmental and infrastructure preparation, formulation of policies and strategies based on knowledge Operations: feedback and strengthening of the regulatory system, active leadership, organization of all key elements by a central platform, knowledge flow management, flexibility, transfer of marketing and sales technology) and results (at the macro level: economic growth and development, comprehensive value Proposed, sustainable development .at the micro level: creating a competitive advantage, increasing efficiency, commercialization and increasing profits).. The proposed framework can provide valuable insights for the development of research in this area Manuscript profile -
Open Access Article
9 - Green Development from an Entrepreneurship Perspective
Negin Khatoony Mahdi KolahiNowadays, green entrepreneurship is one of the most popular fields of economics. Since entrepreneurship is a dynamic process, in order to create and increase capital, green entrepreneurship is a strategy to maintain both the cycle of nature and the stability and structu MoreNowadays, green entrepreneurship is one of the most popular fields of economics. Since entrepreneurship is a dynamic process, in order to create and increase capital, green entrepreneurship is a strategy to maintain both the cycle of nature and the stability and structural continuity of society. The Green Entrepreneur is indeed an environmental think tank whose most important achievements for the green development of the country are job creation, wealth, welfare and discovering opportunities for sustainable development. This article examines entrepreneurship and entrepreneur, entrepreneurship and green development, and green entrepreneurship and its types. The relationship between entrepreneurship and green development depends on the relationship between the business and the environment, which acts as a two-way relationship. Accordingly, green entrepreneurship is a multidimensional phenomenon with multiple levels of analysis that takes place inter or transdisciplinary. As a result, the foundation of green entrepreneurship is environmental ethics, whose vision is nothing but ecocentric. Manuscript profile -
Open Access Article
10 - The Impact of Innovation on Economic Growth in Developed and Developing Countries
Mohammad Hassanzadeh Hatef Hazeri Zahra DavazdahemamiInnovation is one of the most important means of companies' competitiveness, which, if appropriate infrastructures are provided, can lead to economic growth of countries through scientific and technological development. In this study, the impact of the number of patents MoreInnovation is one of the most important means of companies' competitiveness, which, if appropriate infrastructures are provided, can lead to economic growth of countries through scientific and technological development. In this study, the impact of the number of patents as one of the most important measures of innovation on the economic growth of selected developed and developing countries during the period of 2000-2020 has been analyzed with a panel data approach. Experimental results show that, taking into account control variables, innovation has a positive and significant effect on economic growth in developed and developing countries. The comparison of the impact of innovation in the two studied groups shows that in developing countries that have a lower level of innovation, the effect of innovation on economic growth is greater than in developed countries. Based on this, supporting innovation, intellectual property rights and strengthening institutions related to the national innovation system in order to strengthen and extend innovation as one of the basic factors of economic growth should be considered in national planning Manuscript profile -
Open Access Article
11 - Identifying and Categorizing the Mental Model of Academic Experts Regarding the Drivers of Social Innovation Education in Universities and Higher Education Institutions Based on a Mixed Approach
Golbahar Pouranjenar Habibollah Salarzehi Ali Asghar Tabavar Nour Mohammad YaghoubiMany experts believe that social innovation, as a new paradigm, can provide innovative solutions to various problems by involving various organizations such as universities and institutions of higher learning, as well as members of the community. Therefore, it seems nec MoreMany experts believe that social innovation, as a new paradigm, can provide innovative solutions to various problems by involving various organizations such as universities and institutions of higher learning, as well as members of the community. Therefore, it seems necessary to orient universities and higher education institutions towards teaching social innovation and discovering methods for teaching it. Accordingly, the purpose of this study is to identify and categorize the drivers of social innovation education and the mentality of academic experts in this regard using the Mixed approach and Q method. The statistical population of the study consists of professors and lecturers in the field of education and doctoral students active in the field of social innovation and social entrepreneurship in University of Sistan and Baluchestan, University of Isfahan, Gonbad Kavous State University, and Shahid Beheshti Higher Education Center. Purposeful sampling and based on the principle of theoretical adequacy, 20 of them were selected as sample members. According to the research approach, which is in the category of mixed research; It should be noted that in the qualitative part of the research, using 20 interviews, the atmosphere of discourse was obtained and by using their opinions and views, samples, and options of Q and in continuation, Q collection was obtained. Also, in the quantitative part, the data obtained in the qualitative part were analyzed using Spss software, which finally included four final mental patterns, including; Mental approach to individual and social empowerment; Mental approach to policy-making and extra-organizational support; Cultural and value mental approach and structural and managerial mental approach within the organization were identified Manuscript profile -
Open Access Article
12 - Designing a conceptual model of innovation ecosystem in small and medium enterprises using ISM-SEM
adel ساجدی Houshang Taghizadeh ghaffar tari mojtaba ramazaniA review of the research literature shows that a similar structure can not be observed for the models presented in the field of innovation ecosystem in the conducted researches; Therefore, in order to increase innovation in companies, an appropriate model of innovation MoreA review of the research literature shows that a similar structure can not be observed for the models presented in the field of innovation ecosystem in the conducted researches; Therefore, in order to increase innovation in companies, an appropriate model of innovation ecosystem should be designed based on local characteristics and constraints. Therefore, the purpose of this study was to design a conceptual model of innovation ecosystem in small and medium enterprises using ISM-SEM. The method of work was descriptive-causal. The statistical population of this study included two sections of experts and managers of small and medium companies in East Azerbaijan province. In this research, 11 experts participated in the first part and 335 managers of small and medium companies in the second part of the research answered the questionnaires. Two questionnaires were used to collect data, which were distributed among the members of the statistical sample after determining their validity and reliability. For data analysis, interpretive structural modeling (ISM) and structural path modeling (SEM) have been used. The findings of the structural-interpretive modeling section show that the dimensions of the innovation ecosystem in small and medium industries are in five levels, each of which has direct and indirect relations with other levels. Also, the test of the developed model among companies has shown the appropriate validity and reliability of the developed model and the confirmation of direct and indirect relationships between the dimensions of the innovation ecosystem in small and medium enterprises. Manuscript profile -
Open Access Article
13 - Effects and Consequences of covid-19 on Technology and Innovation
Mohammad Hosain Shojaei Alireza Kafaei Ahanifar Fatemeh Kanani Saeideh Ahangary Ahad RezayanThe Covid-19 pandemic has affected various aspects of human life and changed many systems and practices of the past. Since the beginning of the pandemic, technology is among the fields that have received serious public attention. It's expected that technology has a sign MoreThe Covid-19 pandemic has affected various aspects of human life and changed many systems and practices of the past. Since the beginning of the pandemic, technology is among the fields that have received serious public attention. It's expected that technology has a significant impact on overcoming the Covid-19 crisis and resolving the challenges posed by it. However, the effects of Covid-19 on technology and technological innovation systems have received less attention. Using the futures wheel method, this research identifies and visualizes the direct and indirect consequences of Covid-19 on technology. The input of the focus group discussions for the design of the futures wheel is derived from the qualitative content analysis of existing studies and reports on the effects of Covid-19 on technology. After the first version was designed by the focus group, the results were presented to fifteen experts with different specialties to modify the wheel in addition to confirm the validity of the research. Comments were reached consensus in two rounds of interviews and the final version of the wheel was drawn. The research findings represent the pattern of Covid-19 effects on technology under four main consequences: recession and economic problems; the need for fast, efficient, and effective solutions to deal with the crisis; lockdown policies; and the environmental impact of Covid-19. The most important policy proposals to deal with the identified consequences are: supporting the development of crisis-related technologies; supporting the continuation of companies' activities; supporting innovation competitions; removing obstacles to the export of technological products; Expediting patenting and licensing processes; Applying demand-side innovation policy tools; Investigating the risks of emerging technologies; regulation of emerging technologies; Designing a dynamic business atlas; and removing restrictions on access to materials and equipment needed for research and development Manuscript profile -
Open Access Article
14 - Phenomenological explanation of branding components in art education topics and analysis of the gap between education and implementation areas
Haniyeh Jafariyan shahnaz nayebzadeh Abolfazl Davodiroknabadi Sayed Hassan hataminasabThe inability of empower art students to commercialize and branding of artistic achievements and the existence of a research vacuum to identify the components in the field of branding artistic achievements and the need to review the curriculum of these disciplines in or MoreThe inability of empower art students to commercialize and branding of artistic achievements and the existence of a research vacuum to identify the components in the field of branding artistic achievements and the need to review the curriculum of these disciplines in order to include some components and indicators in This field, has conducted a study with the aim of identifying the necessary components and indicators in the field of branding of art products and services and examining both current and desirable teaching situation in the educational topics of art universities. In terms of purpose this study is basic-applied, in terms of the type of data collected, is mixed, in terms of data collection method is descriptive and regarding implementation method, is a survey research. The statistical population was 6 academic and industrial experts in the qualitative section and university professors in art-related fields in the quantitative section. The sampling method in qualitative section was judgmental and in quantitative section was randomized cluster. A total of 54 questionnaires were completed and evaluated. The data collection tool in the qualitative section was interview and in the quantitative section was questionnaire. The results led to the identification of three general categories of branding parameters including behavioral, perceptual and functional parameters. According to the purpose of the study, behavioral parameters were quantitatively examined. Among the eight components in the behavioral parameters category of branding and a total of 63 indicators, there is a significant difference between the expected and current situation and there is a large gap between expectations and receipts in the components of branding. The result of Friedman ranking test reveals the existence of a significant difference in the mean rank of the importance of the behavioral parameter components in the expected and current situation, as well as the existence of differences and similarities. Manuscript profile -
Open Access Article
15 - Developing a model for the growth stages of knowledge-based companies
Ghasem Ramezanpour Nargesi Negin Fallah Haghighi Zeinab SharifiNowadays, various knowledge-based companies (KBCs) have been formed in science and technology incubators to commercialize ideas in Iran. If these companies fail to achieve the desired growth, their losses for incubators and the country will be doubled. The purpose of th MoreNowadays, various knowledge-based companies (KBCs) have been formed in science and technology incubators to commercialize ideas in Iran. If these companies fail to achieve the desired growth, their losses for incubators and the country will be doubled. The purpose of the study was to develop a model for the growth of KBCs to determine the indicators of entry into incubators, growth stages of under studied KBCs and also to determine the features of each growth stage. The incubators of IROST and the Science and Technology Park (STP) of Guilan Province were selected as the case of study and a mixed research method was adopted. Data were collected through two instruments including interview and questionnaire. In the qualitative phase, 43 interviews and in the quantitative phase, 75 questionnaires were applied. Data analysis in qualitative and quantitative phases was performed using MAXQDA10 and SPSS25 software, respectively. The results showed that the indicators of entry into incubators were divided into three levels: individual, company and Incubator, so that the indicators of company level and incubator were the most and the least important, respectively. Based on the findings of the growth stages of KBCs, there are 4 stages including "center of prosperity and creativity", "pre-growth or initial growth or research core or technology core", "medium growth or growth or technology unit" and "post-growth or high growth or tenant unit" were identified. The findings of this study can help managers in making their policy in supporting KBCs at different stages of their growth Manuscript profile -
Open Access Article
16 - Sociological analysis of the effect of cyberspace on students' academic achievement
sayyed atollah sinaee sara mousavi mashhadiThe growing use of digital technologies has made cyberspace and social networks an important part of people's daily lives. In addition, digital technologies and cyberspace have revolutionized the tools, methods, and content of learning in education systems. At the same MoreThe growing use of digital technologies has made cyberspace and social networks an important part of people's daily lives. In addition, digital technologies and cyberspace have revolutionized the tools, methods, and content of learning in education systems. At the same time, the study of the dimensions and effects of the widespread use of communication and information technologies has been the focus of researchers from the beginning and the present study pursues such a goal. This research was conducted by correlation research method and a questionnaire. The statistical population includes all female students in the first year of high school, district two of education in Mashhad, in the academic year 1300-1400. The sample size was selected based on Morgan formula 380 people and information was collected using available sampling method. Findings of this study show that the motivation for the development of the user group in cyberspace and social networks was higher than the average motivation for the development of the non-user group. Manuscript profile -
Open Access Article
17 - Analyzing the Role of Collaborative and Competitive Leader Conflict Management Styles in Innovative Performance of Entrepreneurial Teams (Case Study of Shiraz Industrial Companies)
Mohammad ghaffari akram narimanThe purpose of this study was to investigate the relationship between Leadership Collaborative and Competitive Conflict Management Styles and the innovative performance of the entrepreneurial team by considering the mediating role of team passion. This study was applied MoreThe purpose of this study was to investigate the relationship between Leadership Collaborative and Competitive Conflict Management Styles and the innovative performance of the entrepreneurial team by considering the mediating role of team passion. This study was applied in a descriptive and surveyed manner. The statistical population in this study is 212 employees of industrial companies in Shiraz who were selected by convenience sampling method. For data analysis, partial least squares method and Smart PLS2 software were used. Convergent validity was used to assess the validity and Cronbach's alpha was used to measure the reliability and its coefficient is more than 0.7 for all research structures. The results show that collaborative conflict management style has a positive and significant effect on team passion, but competitive conflict management style has a negative and significant effect on team passion. The results of the study confirmed the positive and significant effect of team passion and innovative performance of entrepreneurial teams. Team passion also mediates the relationship between collaborative conflict management style and the innovative performance of entrepreneurial teams, but does not mediate the relationship between competitive conflict management style and the innovative performance of entrepreneurial teams Manuscript profile -
Open Access Article
18 - The effect of firm capabilities on the innovative Performance of Iranian knowledge-based Firms
Javad Soltanzadeh Esmaeil Ghaderifar Hojat Rezaei SoufiFirms try to increase their innovative performance to survive in a turbulent market and improve their competitive position. Combining these efforts does not necessarily lead to profit and increase their market share. To understand this shortcoming, researchers look at t MoreFirms try to increase their innovative performance to survive in a turbulent market and improve their competitive position. Combining these efforts does not necessarily lead to profit and increase their market share. To understand this shortcoming, researchers look at the factors that affect innovation performance and how to measure it. However, the subject that needs to be addressed is the firm's innovative behavior, which can affect innovation performance. By borrowing from the concept of dynamic capabilities, the present study has tried to classify the possible types of capabilities to create new products, services, and processes into three general categories: innovation capabilities, collaboration-based capabilities, and complementary capabilities, and by presenting different hypotheses for the effectiveness of these capabilities. Test the firm in innovative performance. For this purpose,180 questionnaires were distributed among firms to report the number of new products/services, the number of new processes, their financial performance, and the types of measures taken in their field of innovation from 1392 to 1394. After confirming their validity and reliability and creating structural equations using the partial least squares (PLS) method, results showed that innovation capabilities and collaboration-based capabilities significantly positively affect innovation performance. Also, research and development, training of human resources, design, collaborative research and development, and purchase of technical knowledge have significant path coefficients in the resulting PLS model and significantly affect innovation. In addition, the purchase of machinery and tools only significantly affects the creation of innovation. Manuscript profile -
Open Access Article
19 - Modeling the Effective Dimensions of Indigenous Knowledge on Total Innovation Management in the Development of Palm Processing and Complementary Industries in Kerman Province
Neda Baniasadi Davoud samari Seyyed Jamal Farajollah Hosseini Maryam Omidi NajafabadiOne of the appropriate solutions for agricultural development and prevention of waste is the creation of conversion and complementary industries. Lack of attention to innovation causes these industries to have no access to global markets. Indigenous knowledge in managin MoreOne of the appropriate solutions for agricultural development and prevention of waste is the creation of conversion and complementary industries. Lack of attention to innovation causes these industries to have no access to global markets. Indigenous knowledge in managing innovation in agricultural processing can be responsible for the development of agricultural products. The present article has been compiled to present an "analysis of the role of indigenous knowledge in comprehensive innovation management for the development of palm conversion and complementary industries in Kerman province in order to provide employment and income conditions for gardeners by improving conversion and complementary industries." The present study is applied research and in terms of research method, it is a survey. Its statistical population includes 200 farmers in Kerman province who are working in the field of marketing, packaging and processing of date products. The sample size was calculated based on Cochran's formula of 155 people. In order to answer the research problem, a questionnaire was designed as the main research tool and SPSS and AMOS software were used to analyze the research results The present article has been compiled to present an "analysis of the role of indigenous knowledge in comprehensive innovation management for the development of palm conversion and complementary industries in Kerman province in order to provide employment and income conditions for gardeners by improving conversion and complementary industries." The present study is an applied research and in terms of research method, it is a survey. Its statistical population includes 200 farmers in Kerman province who are working in the field of marketing, packaging and processing of date products. The sample size was calculated based on Cochran's formula of 155 people. In order to answer the research problem, a questionnaire was designed as the main research tool and SPSS and AMOS software were used to analyze the research results. Manuscript profile -
Open Access Article
20 - presenting a Model of customer engagement Co-Creation :A dual perspective Co-Creation value for the customer and the company
mitra mobini Samad Aali Alireza Bafandeh Zendeh houshang taghizadehIn modern approaches to marketing, markets are considered as grounds where companies and customers combine and share their resources and capabilities to create dual value (i.e., both for companies and customers) through applying modern learning mechanisms, establishin MoreIn modern approaches to marketing, markets are considered as grounds where companies and customers combine and share their resources and capabilities to create dual value (i.e., both for companies and customers) through applying modern learning mechanisms, establishing communications, and engaging in the process of producing goods and providing services. Thus, the current study is aimed at presenting the conceptual framework of the antecedents and consequences of customer engagement with an emphasis on the “dual value” perspective. In the current study, the meta-synthesis research method was applied. From the studies conducted between 2000 to 2020, 46 studies were investigated and selected using the CASP method and were entered into the process of meta-Synthesis. Then, the indicators were coded and categorized, and were validated based on experts’ agreement. The analysis of the data resulted in the identification of 46 indicators, which were classified in the two groups of customer engagement antecedents including customer resources and company resources, and customer engagement consequences including value for customers and value for companies. The resulting conceptual framework can be applied as an instrument for strategic planning in the field of marketing and the development of customer engagement in different businesses. Applying the meta-Synthesis research method and focusing on the dual value perspective were among the innovations of the current studyMethodology: In the current study, the meta-synthesis research method was applied. From the studies conducted between 2000 to 2020, 46 studies were investigated and selected using the CASP method and were entered into the process of meta-Synthesis. Then, the indicators were coded and categorized, and were validated based on experts’ agreement. Findings: The analysis of the data resulted in the identification of 46 indicators, which were classified in the two groups of customer engagement antecedents including customer resources and company resources, and customer engagement consequences including value for customers and value for companies. Conclusion: The resulting conceptual framework can be applied as an instrument for strategic planning in the field of marketing and the development of customer engagement in different businesses. Applying the meta-Synthesis research method and focusing on the dual value perspective were among the innovations of the current study. Manuscript profile -
Open Access Article
21 - Entrepreneurial marketing: A New Theory of Effective University-Industry Cooperation
Seyed Maseood Ghoreishi mahdi majidpour Babak Negahdari Morteza MousakhaniMarketing for the university is a complex and multidimensional issue because, universities have to communicate with a significant variety of audiences. In this article, the necessary mechanisms for marketing the capabilities of the university in all fields of education, MoreMarketing for the university is a complex and multidimensional issue because, universities have to communicate with a significant variety of audiences. In this article, the necessary mechanisms for marketing the capabilities of the university in all fields of education, research and entrepreneurship are presented and prioritized. Accordingly, using an integrated approach (quantitative-qualitative) and using a 30-item questionnaire, 57 academic and industrial experts were interviewed. Based on the studies, ten strategies, which include: forming a network of industry and university experts to improve relations and partnerships, cooperation agreements in the implementation of projects to establish research and knowledge-based centers with the private sector and industry, holding meetings and maintaining Continuous communication with representatives of industry and the private sector, university cooperation agreements with the private sector to finance and invest in the establishment of research centers and scientific hubs, the establishment of a marketing unit in the university to promote marketing and thus increase university revenue, cooperation in Formation of multilateral contracts for financing and implementation of projects for the establishment of research and knowledge-based centers, optimal use of campus university space to be presented to active companies in the private sector, modification of the university website with new management and marketing approaches, creation Cooperation agreements with companies active in the field of digital marketing and marketing and the creation of crowdfunding and public financing methods were proposed to improve the relationship between academia and industry Manuscript profile -
Open Access Article
22 - Designing an Integrated Development Model for Electronic Banking Services Innovation Based on Dynamic Capabilities Using Fuzzy MICMAC
Ali Etemadifard kamal tabaeian Nazanin Pilevari Abbas KhamsehToday, the competitive environment of banks, especially in the field of electronic banking services, is changing drastically, and service innovation has become very important and vital for service companies to increase their resources and dynamic organizational capabili MoreToday, the competitive environment of banks, especially in the field of electronic banking services, is changing drastically, and service innovation has become very important and vital for service companies to increase their resources and dynamic organizational capabilities in order to increase innovation in banking services. Despite this importance, insufficient studies have been conducted on innovation in some of the country's service industries (such as the electronic banking industry). The purpose of this study is to identify indicators and sub-indicators of e-banking service innovation based on dynamic capabilities in the bank and to determine the communication and their effectiveness. In this regard, based on documentary studies and in-depth study of the literature and with the help of fuzzy Delphi method and the opinion of 10 experts, the areas of e-banking services, from 46 identified sub-criteria, to 13 sub- criteria for service innovation and 17 sub- criteria for dynamic capabilities Was reduced. criteria of service innovation and dynamic capabilities based on theoretical foundations, were classified into 11 main criteria and in the form of a general concept entered into the analysis of interpretive structural modeling / fuzzy MICMAC and by developing an integrated model to measure the effectiveness of criteria. The results showed that the effectiveness of the criterion "Perception of user needs and technological options" is better than other criteria and vice versa, the effectiveness of the criterion "New service delivery system - technological component" is weaker than other criteria Manuscript profile -
Open Access Article
23 - The relationship between organizational intelligence and organizational performance with the mediation of creativity
Ali Katebi mehdi arabzadeh Sara ZareiThe purpose of this research is to analyze the structural analysis of the mediating role of creativity in the relationship between organizational intelligence and organizational performance among engineers working in Qazvin city. The current research method is descripti MoreThe purpose of this research is to analyze the structural analysis of the mediating role of creativity in the relationship between organizational intelligence and organizational performance among engineers working in Qazvin city. The current research method is descriptive and correlational, and the statistical population of the research includes all working civil engineers with more than 10 years of work experience and members of Qazvin Engineering System Organization, which were 1000 people in total. The sample size was 278 people who were selected using Cochran's table and random sampling method. Data collection tools are the standard questionnaires of Karl Albrecht's organizational intelligence, Hersey and Goldsmith's organizational performance, and the organizational creativity questionnaire that was distributed among the sample. Validity and reliability tests were performed using SPSS software, and research hypotheses were tested using SEM method with the help of PLS software. The results indicate that the coefficient of significance of the three paths between the variables of organizational intelligence, creativity and organizational performance (2.505, 7.544, 5.147) are greater than 1.96, which indicates that the direct effect of organizational intelligence on organizational performance and also the indirect effect Organizational intelligence on organizational performance through the mediating variable of creativity is significant with a confidence level of 0.95 and confirms the hypotheses of the research. Also, based on the results of the research, all the components separately had a positive and significant relationship with creativity based on the Pearson correlation coefficient. As a result, the members of the engineering system of Qazvin city in today's competitive environment, in order to improve organizational performance, should pay attention to the establishment and implementation of organizational intelligence and pay attention to the components of creativity Manuscript profile -
Open Access Article
24 - The Effect of Innovation Indicators on the Brand Value of Selected Countries
Abolfazl Shahabadi Zahra HeidariToday, due to the role of brands in the category of intangible assets, this component has important economic consequences and in other words, it is a competitive weapon of countries to achieve their goals, which has encouraged the economic thoughts of societies toward t MoreToday, due to the role of brands in the category of intangible assets, this component has important economic consequences and in other words, it is a competitive weapon of countries to achieve their goals, which has encouraged the economic thoughts of societies toward this type of assets. Because of this, due to the study gaps in this field, it seems necessary to study the factors affecting the brand of countries. Therefore, the present study intends to investigate the impact of innovation indicators on the brands of 44 selected countries in the two groups of developed and developing countries during the period of 2011-2018 using panel data and generalized torque method. The results show that the impact of the independent variables such as institutions, infrastructure, human capital and research, market complexity and business complexity on brand value in both groups of countries with different estimated coefficients is significant Manuscript profile -
Open Access Article
25 - Investigating the Impact of Citizens' Participation on Fintech
Mercedeh Pahlavanian meysam shirkhodaei seied sepehr ghazinoriFinancial technologies or fintech have changed the way financial services are provided and have replaced traditional financial services. Large investments have been made in fintechs but there is a gap between service providers and consumers. Due to the high diversity an MoreFinancial technologies or fintech have changed the way financial services are provided and have replaced traditional financial services. Large investments have been made in fintechs but there is a gap between service providers and consumers. Due to the high diversity and speed of change in this field, people still do not understand and resist the new financial system, while citizens are the ultimate target of a wide range of fintech services. Successful transition requires providing opportunities for citizens to participate, which is expressed with the concept of financial citizenship. The present study aims to achieve a clear understanding of the citizenship dimension in the transition to fintech. Therefore, based on the interpretive paradigm and qualitative research method, and with the inductive approach and the use Grounded theory, it has analyzed financial citizenship and promoted social capital in the Fintech transition. In this regard, with Purposive sampling and Sampling snowballs, have been interviewed with 15 experts in the field of fintech. The findings show that factors such as technological pressure at the international level and the weakness of the traditional financial system have stimulated the transition to fintech, but citizens' distrust has led to Lack of acceptance of fintech. Bridging this gap requires the formation of a participatory approach to financial citizenship in order to inform citizens and promote social capital to provide conditions for citizen participation in the position of customer, feedback provider or financial services requester. In this way, it will lead to the expansion of the FinTech startup market, financing, definition of innovative financial services, and finally change in government approach, and the transition to FinTech will be achieved Manuscript profile -
Open Access Article
26 - Designing a network policy model based on the public accountability of the treasury of the Ministry of Economic Affairs and Finance using the foundation's data approach
Maryam Maleki Frogh Roudgarnezhad Samad JabbariaslThe main goal of the research is to design a network policy model based on the general accountability of the treasury of the Ministry of Economic Affairs and Finance using the foundation data approach. In order to achieve the goal of the research, the qualitative resear MoreThe main goal of the research is to design a network policy model based on the general accountability of the treasury of the Ministry of Economic Affairs and Finance using the foundation data approach. In order to achieve the goal of the research, the qualitative research method of grounded theory and paradigm model has been used to develop the aforementioned research model. The statistical population of this research was fifteen treasury managers of the Ministry of Economic Affairs and Finance, the purposeful sampling method and the data collection method was semi-structured interviews, which continued until theoretical saturation was reached. By following the model of grounded theory, in the first step (open coding), the researcher has obtained the components based on the data obtained from in-depth interviews and their processing and categorization, the results of the current research lead to 31 sub-categories and 7 main sub-categories were identified, which in the form of a paradigm model include the elimination of operational gaps as causal conditions, targeted organizational orientation as background conditions, participation in decision-making and administrative health as intervening conditions. , the formation of organizational identity as strategies, sustainable organizational development as outcomes, and the central category includes public accountability, and finally, for the development and expansion of the theory of network policy based on public accountability, a general model was presented that The innovation of this research is considered. Manuscript profile -
Open Access Article
27 - Evaluating the quality of educational services of the technical faculties of the technical faculties of the University of Tehran based on the headperf model
Mohammad Eslahi hassan mahjub reza eslahiThe present study was conducted to investigate the quality of educational services on the campus of the technical faculties of the University of Tehran from the perspective of graduate students based on the Headperf model. The research method was applied in terms of pur MoreThe present study was conducted to investigate the quality of educational services on the campus of the technical faculties of the University of Tehran from the perspective of graduate students based on the Headperf model. The research method was applied in terms of purpose and descriptive in terms of data collection method. The statistical population includes all graduate students of the campus of technical faculties of the University of Tehran in the academic year 1398-99, which according to the latest statistics and available information is 3527 people; Using Cochran's sampling formula, 346 people were selected as the sample. Sampling method in this research is the sampling method of categories proportional to the volume. In order to collect the data, a researcher-made questionnaire on the quality of educational services based on the Headporf model was used. Content and structure validity were used to determine the validity of the questionnaire. The reliability of the questionnaire was also evaluated using Cronbach's alpha coefficient of "0.79". Findings can be prioritized in terms of academic, non-academic, reliability and empathy aspects of highest to lowest importance, respectively Manuscript profile -
Open Access Article
28 - Identifying social banking innovation process components with digital transformation approach by fuzzy Delphi method
َAli Mahmoodi Abbas Khamseh Mehrdad Hosseini ShakibThis article aims to present the model of social banking innovation process with digital transformation approach by fuzzy Delphi method, which is applied in terms of purpose and qualitative research in terms of data collection. The statistical population includes all un MoreThis article aims to present the model of social banking innovation process with digital transformation approach by fuzzy Delphi method, which is applied in terms of purpose and qualitative research in terms of data collection. The statistical population includes all university experts and senior bank managers who were selected for the Delphi process using 16 people using the snowball technique. The collection tool in this study is the Delphi questionnaire. Indicators were collected using fuzzy Delphi technique. The validity of the research was obtained by agreement of experts and validity with the help of consensus and formal validity. The results showed that during the three stages of the survey of 66 components, the final model has 43 components and has 6 dimensions. Based on the results obtained from fuzzy Delphi method and research literature was expressed. The 43 factors (indices) identified and approved by experts are the basis of the formation of the research model, which are classified into 6 separate groups: 1- Social factors (SF), 2- Rules and policies (RP), 3- Digital transformation infrastructure (DTI), 4- Innovative approach (IA), 5- Security (S) and 6- Banking industry structure (SBI) Manuscript profile